Content (/Product) Marketing Manager, Amsterdam
Since 2014, Ireckonu has raised the bar in the hospitality tech industry, with many of our solutions becoming industry standard. Led by its vision to accelerate the digital transformation in hospitality industry, we have continuously perfected our state-of-the-art product and put a powerful, yet easy-to-use CORE middleware solutions with wrap-around applications. This means we can provide solutions ranging from big international brands to small regional chains so everyone can undergo true digital transformation. We are proud to have become partners with some of hospitality's best brands such as CitizenM, Loews, and Mandarin Oriental Hotel Group
All of these are achieved thanks to the passion, talent, and knowledge of our team. At Ireckonu, we pride ourselves on our diverse range of nationalities and backgrounds and every employee plays an important role in building an environment where you can reap the rewards of your hard work. We also pride ourselves on our values; such as family, partnership, universal principles, and a passion for technology which are deeply embedded in our core. If you want to contribute to a growing business, be challenged, and see the impact of your work, then you have come to the right place.
Are you a creative storyteller and strategic thinker? Ireckonu is on the lookout for a results-driven Content Marketing Manager to join our dynamic team in Amsterdam as we enter a phase of rapid growth. Our mission is to be the world's most trustworthy customer data platform, empowering hotels with reliable insights and streamlined software to create unforgettable guest experiences. As a B2B company focused on solving structural integration and CDP challenges across hotel chains, our content is at the forefront of showcasing our expertise and driving growth. If you're passionate about crafting compelling narratives, influencing B2B audiences, and have a knack for SEO, this role is tailor-made for you!
As the Content Marketing Manager at Ireckonu, you will be the architect of our product narrative, responsible for developing and executing a comprehensive content strategy. Working closely with the Head of Marketing and cross-functional teams, your role will encompass the following responsibilities
Your main responsibilities will be:
As a Content Marketing Manager at Ireckonu, you will be responsible for crafting and executing a comprehensive content strategy that aligns with our brand, engages our target audience, and drives business growth. Your primary responsibilities will include:
· Content Creation:
· Product Marketing:
· SEO Strategy:
· Content Distribution:
· Performance Analysis:
Requirements
About you:
· Bachelor's degree in Marketing, Communications, or a related field.
· Proven experience in content marketing and product marketing, preferably in the hospitality or technology industry.
· Strong understanding of SEO best practices and experience in implementing successful SEO strategies.
· Exceptional writing and editing skills, with the ability to create content for different audiences and formats.
· Familiarity with data analytics tools and the ability to derive insights from performance data.
· Creative mindset with the ability to think strategically and contribute innovative ideas.
Benefits
At Ireckonu, we believe in equal opportunities. You will be w