Social Media Lead
Getir, Netherlands
Job Description
We’re Getir, the pioneers of super-fast delivery. Imagine groceries delivered in about 10 minutes. That’s what we do. Currently live in the UK and in Turkey, we’re on the verge of expanding to Amsterdam and The Randstad
We live in a fast-paced world, whether it’s delivery or engagement via social media. with the omnipresence of social media offering a different opportunity for brands like Getir. Brands, once distant, out of reach, and cold are now able to be the exact opposite: close, reachable, and warm. While there is a fine line between brands and humans, the ability to somewhat represent ourselves as a near-person through social media is incredible. It empowers us at Getir to ensure successful experiences for our users. Social media enables us to provide individually-relevant content that best provides Getir’s benefits, so you too can benefit from the ease of super-fast delivery. We’re a tweet, a story, a post, a DM, a tag away from both sharing our valuable stories and insights, as well as hearing about your experiences, both the positive and negative. It’s hard being a good brand at heart, but we’ve accomplished that since day one. Getting that brand to engage across various social media channels is a goal we continue to work on. Join us on the Getir adventure as a Social Media Lead if you’d like to further the Getir brand by ethically utilizing the opportunities of social media.
What You’ll Do
- Own our social media channels. Take great pride and be diligent in being both a caretaker of the channels, as well as the representative voice.
- Set up and oversee processes that enable the 24/7 responsible management of our social media channels. No tweeting from happy hours!
- Work to create content and responses that are genuine - responses that you would want to hear as a user yourself.
- Have fun working with awesome people. We mean it. Like, really.
- Push back against ‘corporate’ sayings if and when they are suggested. Do your very best to protect and further develop the Getir tone.
- Work closely with the marketing team in the development and distribution of content relevant for social media. Push back if you don’t think that it’s relevant.
- Adapt and develop new strategies for our social media. The present is always temporary.
- Create on your own when possible. We’ll have copywriters but you too should have the copywriter hat you can put on yourself when needed (this advert was not written by a copywriter!)
- Develop and present insights about where Social Media is going. Should we be Clubhouse or TikTok? Should we continue as is? We don’t want to be the 37th company to take up ‘New Trend X’, so we often pass on those. Get us in at the early stages. Start ‘New Trend Y’ if possible!
What Getir Expects
- Native Dutch language proficiency + fluent English.
- Clear, established experience in managing social media channels for mass-consumer brands like Getir.
- A desire to do conventional things a bit differently. Not too differently though. Moderation is a nice term.
What Getir Offers
- A once-in-a-career opportunity to work with one of the fastest growing startups in Europe on our startup journey in Holland.