Product marketing copywriter
Tellow, Netherlands
Job Description
Tellow is seeking an experienced copywriter to build our company brand, to generate organic traffic, and to optimize paid content. In this role you will work closely with our Digital Marketing Manager to define our SEO/content strategy and will also be in charge of execution. You will oversee initiatives to ensure customer engagement, brand consistency, and positive customer experience to attract new customers and to boost brand awareness across all of our channels.
As this is a new position, you will have full responsibility overseeing all content and content distribution. Therefore, a hands-on approach is required since you will need to translate technical information into digestible content for our target audience.
As copywriter, you will:
- Investigate the demand for content through keyword research and competitor analysis
- Write compelling copy for landing pages, blog posts, newsletters, social media platforms and more
- Create and publish engaging, high-quality content
- Produce whitepapers, infographics, and graphics that support our brand identity
- Organize webinars, video and other interactive content
- Head our SEO strategy and efforts
- Keep current and prospective customers engaged through social media marketing
- Organize and execute real life events to expand our market reach
- Stay in touch with latest trends and implement new marketing developments
- Generate new ideas to increase engagement and attention
Requirements
At Tellow, we are a fast-paced company, so our ideal candidate must have the ability to think, plan, and execute on multiple content pieces simultaneously and in an organized fashion. We seek someone who thrives on working in a dynamic, quick-moving environment and who is eager to drive innovative content creation and content distribution.
If you are a driven, passionate writer, who can easily communicate to any audience and get your message across, no matter how complex or technical the material is, then this position is for you.
We value professional experience as much academic experience. We, of course, love our candidates to have a BA/BSc / MA/MSc degree in Journalism, Marketing, Communication or another relevant field, but to us, it is just as important that you are detail-oriented, proactive, and can perform well under deadlines.
Qualifications
- Dutch fluency, preferably, a native level (written and spoken)
- Fluent in English (written and spoken)
- In-depth knowledge and experience in blog writing, SEO optimization, and social media
- Passion for style guides and grammatical exactitude
- Ability to work independently
- Strong time-management skills, including prioritizing, scheduling, and adapting as necessary
Profile
- Lifelong learner, passionate amp; creative
- Motivated and results-driven
- Facilitates a positive, open, and inclusive teamwork space
- Celebrates good work amp; inspires the team to reflect our company values
- Team player
Benefits
We are a dedicated, open, and fun team based in Amsterdam, and we value talent and personal growth for all our employees. We offer a competitive salary, laptop, a brand-new office and a strong career growth path. We are an inspiring company with an ambitious mission, but having fun while working is key for us.
At Tellow, your benefits will include:
- Personal growth plan that sets you on a path of career opportunity and advancement
- Laptop
- Free lunch (or allowance in pandemic times)
- Working in a brand new, state-of-the-art office
You will also gain from:
- A self-starter environment that entrusts you with crucial company responsibilities
- Experience at a fast-growing scaleup
- Working with the newest Fintech software
- Healthy workspace with proper climate control, lighting, adjustable desks and 4K screens
- A work environment that values inclusivity, teamwork, cohesion, and fun
- Having your voice heard regarding company strategy and decisions
Interested?
Please send us your resume, in English, and attach a 1-page cover letter about who you are, what you are looking for, and how you could help take Tellow to the top. We have a rolling evaluation process for all submitted applications, so you can expect to hear from us within 2 weeks of your application submission.
If you have any questions regarding the position you seek, please contact Juul Maas at . Please also attach any samples of your website, blog or articles you’ve written, so that we can have a clearer understanding of your work, your personality, and your approach.
Procedure
Upon review of your resume and cover letter, if you are selected, you will be invited t